In an effort to raise the profile of health care technology management (HTM) field, the Association for the Advancement of Medical Instrumentation (AAMI) has launched a program to promote its value to hospital executives, clinicians, information technology personnel, and prospective students.
The marketing campaign includes:
- Posters promoting specific attributes of members of the HTM field, including their expertise on safety issues, financial stewardship, and state-of-the-art technology
- Fact sheets
- Four information sheets to promote the field to specific audiences
The materials are available for free and can be downloaded at www.IamHTM.org. Additional resources, including a PowerPoint presentation, will be added throughout the year. The materials were developed by AAMI’s Technology Management Council and participants of the two Future Forum meetings.