The National Rural Health Association selected Fujifilm as a platinum partner for a second term to support rural hospitals with advanced imaging solutions and financial plans.
Fujifilm Healthcare Americas Corporation announced that it has strengthened its partnership with the National Rural Health Association (NRHA) to help improve access to medical imaging in rural areas.
Selected as a Platinum Partner by NRHA for a second three-year term, Fujifilm is recognized for its leadership and dedication in providing products and services tailored for rural communities spanning MRI, CT, ultrasound, mammography, digital radiography, endoscopy, and enterprise imaging.
“At Fujifilm, we believe everyone should have high-quality medical imaging and care close to home,” says Shawn Etheridge, executive director of modality solutions marketing at Fujifilm Healthcare Americas Corporation, in a release. “It’s a privilege to extend our longstanding partnership with NRHA to build upon the strong relationships we’ve cultivated with rural hospitals and directly assist NRHA’s members by providing advanced medical imaging solutions and services to enhance care delivery in their communities.”
Rural hospitals and health systems can benefit from Fujifilm’s portfolio of healthcare solutions through improved access to:
- Advanced imaging systems and secure, patient data access: Having access to the same advanced medical imaging systems as urban healthcare facilities allows patients to receive quality care closer to home and supports medical centers by keeping top-tier care capabilities within the community and attracting high-caliber talent. Fujifilm partners with rural healthcare providers to evaluate existing imaging services and identify the best path forward. Whether the need is to upgrade outdated and unreliable equipment or to expand diagnostic capabilities, Fujifilm offers solutions tailored to the needs of rural facilities.
- Low capital impact purchasing plans: Fujifilm works with rural providers to create custom, low capital impact purchasing plans to support the unique funding challenges rural hospitals and health systems face, making it possible to equip them with state-of-the-art technology, expand their services, and generate incremental revenue.
- Custom community marketing programs: Rural hospitals can partner with Fujifilm to create custom marketing and educational materials for their communities, highlighting their investment in high-quality medical technologies and reinforcing the importance of routine exams.
“Access to high-quality imaging shouldn’t depend on your zip code,” says Kodi Smith, director of rural partnerships and leadership development at National Rural Health Association Service Corporation, in a release. “We value the continued involvement of organizations like Fujifilm that provide rural healthcare providers with tools and technology that help keep care local.”
NRHA members can learn more about Fujifilm’s solutions for rural markets at the upcoming 48th Annual NRHA Conference & Exhibition held May 20-23 in Atlanta, Ga.
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